About Us

We’re Michelle and Katelyn—longtime friends, athlete moms, and water lovers who’ve spent most of our lives in and around the ocean, pool, and gym. We created Active COCo because we were tired of choosing between staying active and keeping our hair healthy. Michelle grew up in the water—swimming competitively, surfing, lifeguarding, and playing water polo through college. But all that chlorine and saltwater took a serious toll on her hair. Years later, when she got back into swimming as an adult, she didn’t want to deal with the same dry, brittle mess. So she started experimenting with oils as a natural barrier—and realized there had to be a better solution. Katelyn, a San Diego native and hairstylist with over 20 years of experience, had been having similar conversations with her clients for years—especially other moms and swimmers. Her go-to advice? “Throw on some good coconut oil before you hop in the pool.” It was simple, natural, and it worked.